Based on the success of a program started in 2012 in which we allowed resource managers the opportunity to request and customize free educational posters, we are pleased to once again extend this opportunity to our members, clubs, and partners who enjoy and manage America’s natural resources in 2013.
Last year’s overwhelming response to this program – more than 1,700 posters distributed nationwide– demonstrated a tremendous need for good information that fosters individual stewardship. Importantly, through this program, we are ensuring America’s public lands visitors receive compelling and consistent messaging across boundaries, regardless of the agency that manages the resource.
A requesting individual, organization, or agency will customize a poster(s) using a combination of public service announcements and a variety of tips to encourage ethical and responsible behaviors throughout the outdoor recreation community. The primary messages you can utilize to customize your own educational posters can be viewed on our website. The messages used in this program are the RIDE ON Designated Routes and Respected Access is Open Access campaigns.
There are two new and exciting improvements to the program this year. First is the inclusion of a QR code on the poster and if you have Motor Vehicle Use Map (MVUM) or recreation map available online, we can direct visitors to this online resource before they hit the trail. The second improvement made to this vitally needed program is the quality of material the poster will be printed on – which is PVC laminate with UV rated ink.
Bottom line, anyone from an enthusiast or a resource manager, has the opportunity to customize and order up to $800.00 worth of FREE customized educational posters.
These free educational posters are made possible by our program partners so their generosity will be recognized with their logo’s tasteful placement on every poster produced.
To request and customize your free educational poster(s), click on the link below and complete the survey. Orders need to be received by April 30, 2013 while supplies last. Once you have submitted your request, an email will be sent to you with further instructions. We hope to have all posters shipped by May 27, 2013, the start of Memorial Day weekend.
If you have any questions or would like more detailed information on this program, please contact Jason Ketterick, Tread Lightly!’s Education & Stewardship Programs Manager, at Jason@treadlightly.org.